| 2021 |
TV Series <Mine>
‘Blue Water,’ Panache was commissioned, is a blue diamond necklace that served as an important medium to unfold the storyline of <Mine>,
tvN drama series where Actors Lee Boyoung and Kim Seohyung starred in. At the center of the necklace, the modified pear-cut blue diamond boasts a unique dreamy blue color.
The baguette diamond design of the surrounding area, which was crafted to flutter according to the movement of the body, was inspired by the flexible curved beauty of Art Déco style.
The necklace was introduced to various fashion magazines and received great attention.
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| 2019 |
Designed the Medal for Honorary Citizenship of Seoul
Requested by the Seoul Metropolitan City, Cha performed the renewal project of medal design awarded to honorary citizens of Seoul.
Under the theme, ‘Yesterday, Today & Tomorrow of Seoul,’ Cha directed the entire package including the honorary citizen certificate along with the new medal design.
Inspired by ‘Gyeong-jo-o-bu-do’(Seoul map in the 1860s) by Gosanja Kim Jeongho, the ancient Korean geographer and cartographer,
Cha completed the design with silver featuring subtle elegance and a jade-green organza fabric resembling the color of the Han River.
Raved to have both Korean traditional beauty and modern charms suitable for the current era, the medals have been awarded to VIPs and honorary citizens visiting Seoul since 2019.
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| 2017 |
The Showcase Lab <My Jewelry Shopping Tips> Cha produced the showpiece for the exhibition, <My Jewelry Shopping Tips>, which was planned by ‘The Showcase Lab,’ a jewelry project group, and exhibited in the RAUM in Shinsa-dong. This special leg piece decorated with crystal tennis chains dangles beautifully as its wearer moves. 
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| 2017 |
Opera <Turandot>
PANACHE’s support and love for performing art shine in its production of jewelry for operas.
In the new reinterpretation of Puccini’s Turandot with modern direction and costumes, PANACHE designed the stage jewelry for the performance.
To express the cold and sharp voice tone of Turandot, ‘the ice-cold princess’ in the opera, the ceramic coating technique was tried for the first time.
Lise Lindstrom, who has the reputation of the best Turandot, performed enthusiastically,
and Stephen Carr directed the opera. Afterward, Stephen Carr also worked with PANACHE in <Tosca> and <The Marriage of Figaro> he directed.
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| 2016 |
Swarovski’s 120th Anniversary Collaboration
Requested by Swarovski for collaboration in its 120th-anniversary exhibition,
PANACHE designed a headdress inspired by the shape of Gat, a Korean traditional hat for men.
On top of the brass mesh, around 930 crystals are applied to form a landscape painting.
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| 2015 |
The Showcase Lab X Ensemble Ditto
PANACHE produced artwork for a joint exhibit by ‘The Showcase Lab’ and ‘Ensemble Ditto,’a classical music group where Richard Youngjae O’Neill used to be a member.
Under the theme,‘The Night of Schubert (Schbertiade),’ the energetic music of Ensemble Ditto was expressed in the jewel objet shaped as a viola.
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| 2014 |
TV soap opera <The Full Sun>
KBS TV aired the soap opera, <The Full Sun>, which was based on the real story of Designer Sunyoung Cha and her jewelry brand PANACHE.
Actress Han Jihye played the role of a jewelry designer and showed great chemistry with Actor Yun Gyesang in the drama,
and PANACHE produced the main jewelry pieces including ‘Bell la Fair’ necklace.
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| 2014 |
Korean National Ballet <The Nutcracker> Under the belief, ‘Jewelry is Wearable Art,’ PANACHE tries to expand the realm of existing jewelry through collaboration with various art fields such as music and dance. In that context, we joined the jewelry project group ‘The Showcase Lab’ and worked on the first collaboration project with the culture and arts community. In <The Nutcracker>, PANACHE’s showpieces express the moment when the main character Marie's dream and reality coexist. The showpieces were exhibited in ‘10 Corso Como Seoul' along with the < Nutcracker> objets decorated with crystals. 
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| 2010 |
Sulwhasoo Spatula Project
Sunyoung Cha joined the Spatula design for Sulwhasoo, one of the most premium brands in Amore Pacific.
Beyond a simple tool to take out some cosmetics, the spatula was designed to provide aesthetic beauty and a comfortable grip.
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| 2008 | LAUNCHING PANACHE The first collection of the jewelry brand, PANACHE, meaning ‘Plumage on Helmet’ was launched in Seoul. The Anna Comnena Collection that reinterpreted the Byzantine mood is the major line that impresses many people with the audacious and classic signature styling of the brand even until now. | |
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